SevenFriday (7F)

A SevenFriday watch holds strong appeal to a growing tribe of followers. The story behind the name of 7F is an inspiring concept which reinforces that there is more to it than a uniquely engineered timepiece.

As gleaned from its website, "SEVENFRIDAY is a global lifestyle brand that creates industrial inspired watches, eyewear, apparel and accessories for individuals around the world who live everyday like it’s Friday

Pushing and challenging the norms within the industry according to our own beliefs, dreams and experiences, SEVENFRIDAY is a Life attitude

‘Show me don’t Tell Me’ is our brand tagline: emotional instead of rational, action instead of words, creativity instead of unquestioned standards

Join the community and share the #liveSEVENFRIDAY attitude!"

Click here to visit 7F.

My take is that we will be buying wrist watches still such as 7F. While our mobile phones can tell time, they can't show us how to lay hold on an attitude and live by it moment by moment, which that 'wristband' reminds us in our face whenever we check in.

Thank you for reading and sharing Daily Refreshing.